AI Insights · Timothy · July 2023
Top 5 Convenience Stores Apps on iOS in Mexico Q2 2023
In Q2 2023, the top convenience store apps in Mexico saw varying trends in downloads and active users, with mi OXXO leading in both metrics.
During the second quarter of 2023, the performance of the top convenience store applications on iOS in Mexico showcased diverse trends in weekly downloads and active users. Here’s a detailed look at the top five apps:
mi OXXO saw a robust performance in terms of weekly downloads, starting the quarter with approximately 18K downloads and fluctuating around 13K to 15K throughout the period. The app closed the quarter with around 15K downloads. Meanwhile, the weekly active users began at 59K, experienced a slight dip in April, and then recovered to peak at approximately 61K by the end of June.
7-Eleven Mexico had a lower but consistent download rate, beginning with around 300 downloads per week and peaking at 747 downloads in late May. Active user data for this app was not available, but the steady download trends highlight its continued relevance.
Dollar General experienced a varied download trend, starting with around 243 downloads and peaking at 480 in early May, then finishing the quarter with 351 downloads. The app's active users showed a similar pattern, starting at approximately 2.9K and ending at around 3.4K, with notable increases in early May and late June.
Family Dollar had a modest download performance, starting at 132 downloads and peaking at 349 in mid-May. Active users began at around 340 and reached approximately 466 by the end of June, showing a steady increase throughout the quarter.
The 99 Store had the lowest download numbers among the top five, starting at 234 downloads and fluctuating to a low of 67 in mid-June before ending the quarter at 99 downloads. Active users reflected a similar trend, starting at 342 and ending at 288, with minor fluctuations throughout the period.
These insights, derived from Sensor Tower data, illustrate the varying engagement levels and growth patterns within the convenience store app market in Mexico. For more detailed insights, visit Sensor Tower.